NEW!!! LEGO Store opening!!!

We have come a long way from the LEGOs from my young years. These LEGO stores are popping up all around the world now. They are much more than a depot to get the latest sets and replace lost blocks, they have become a wonderland and playground for children. DisneyWorld has had one that we spent no less than 45 minutes browsing and playing.  We had to drag our children out  kicking and screaming.

Location: 620 Fifth Avenue (Rockefeller Center)
When: Grand Opening Celebration begins June 29, 2010!
Website: www.lego.com

Grand Opening Celebration in NYC:  6/29 – 7/1 (Outdoors – to be held rain or shine)
A team of LEGO Master Model Builders is coming to the new flagship LEGO Store at Rockefeller Center and you’re invited to help them build a giant, 15-foot apple, entirely out of LEGO bricks!

Tuesday, June 29: 8:00am – 6:00pm
Wednesday, June 30: 8:00am – 6:00pm
Thursday, July 1: 8:00am – 3:00pm

Plus:

  • On Tuesday, be one of the first 500 customers to spend $35 in the LEGO Store and you’ll receive an exclusive, limited-edition LEGO I love New York t-shirt! Shirts are available in child’s sizes only.
  • On Wednesday, be one of the first 500 customers to spend $35 in the LEGO Store and you’ll receive an exclusive, limited-edition LEGO New York Apple t-shirt! Shirts are available in child’s sizes only.
  • On Thursday, the first 500 customers to spend $35 in the LEGO Store will receive an exclusive, limited-edition LEGO Apple set!

The LEGO® Store Opening
Have the ultimate hands-on build and play experience at the LEGO Store’s new flagship location in Rockefeller Center. See the biggest selection of LEGO sets, including exclusive and hard-to-find items, buy bricks and elements in all sizes and colors at the enormous Pick a Brick wall, and join in free building events!

If you are a lifelong fan, don’t forget to start building your VIP Rewards today!
The LEGO VIP Program is a way of thanking you for showing your loyalty, at your local LEGO Store, through shop.LEGO.com or over the phone. Earn 1 point for every $1 you spend and for every 100 points they’ll give you $5 to spend on more sets for your favorite LEGO fan!


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